Poster design and copywriting for the City Library Rijeka, inspired by Croatian and English sayings like "Curiosity killed the cat." By humorously rephrasing familiar phrases and inventing new ones, I aim to engage the younger generation and invite them to explore the library and its events.
The photography art direction and font choice draw inspiration from an underground aesthetic designed to resonate with younger audiences. The distorted, grainy look mimics 35mm film, while the model's obscured face shifts focus to the surroundings and the message. The imperfect, messy scene pairs with a handwritten font, adding a raw, relatable vibe that complements the overall feel of the design.
